Reading - TIPPING POINTS (page 102-103)

2a Skim the text opposite and answer the questions. 

1. a
2. the image of the front cover of the book, the references to 'In his book', In his new work', the text in the final paragraph, especially 'Overall, Gladwell's book is a thought-provoking read ...', 'he writes in a clear style...'

2b Read the text again. Are these sentences true, false or not given?

1. True (Canadian author)
2. True (...similar ... to outbreaks of disease, or medical epidemics)
3. Not given
4. False (The people they know also tend to come from a variety of social, cultural, professional and economic circles.)
5. Not given
6. True (... are the first to pick up on new trends)
7. False (people want to imitate salesmen)

4a Look at the phrasal verbs highlighted in the text and match them with their meanings below. 

1. catch on
2. take over
3. keep up with
4. slow down 
5. die out
6. find out (about something)
7. pick up on
8. buy into 

• SEPARABLE PHRASAL VERBS

• find out
• take over
• slow down

• INSEPARABLE PHRASAL VERBS
• catch on
• buy into
• keep up with
• die out
• pick up on